Browsing คณะ/วิทยาลัย (Faculty and College) by Subject "Marketing mix factor"
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Marketing mix strategy and factors influencing buying behavior on women’s accessories in Bangkok
(Rajamangala University Of Technology Rattanakosin, 2016)The objectives of the research were; to study consumer behavior in buying women’s accessories in Bangkok, and to study business operation strategies of owners of women’s accessories shops in Bangkok. Conceptual framework ...