THE PATIENT’S ACCEPTANCE OF NASAL IRRIGATION PRODUCT FOR COLDS: CASE STUDY DRUG STORE PATIENT IN BANGKOK AREA

Abstract

This study attempt to analysis the factors that influence the patient’s acceptance of nasal irrigation for colds in Bangkok. Questionnaires was addressed to a total sample 1,460 persons. The structural equation modeling (SEM) was applied to analysis the relationship between variables. The SEM was fitted by using the STATA. The results showed that the majority of respondents were female (52.12 percent), aged between 25-30 years (22.88 percent), graduate degree (38.08 percent), the majority of private company employees (43.97 percent) and the monthly income was per month 10,000 - 20,000 baht (35.68 percent). The analysis of the behavior associated with using nasal irrigation showed that the behavior of health, the perceived benefits of using nasal wash, and the media exposure about clearing the nose of media and interpersonal media and belief the use of nasal washes from individuals are moderate. For analysis of the perceived ease of the use of nasal wash and attitude to behavior of nasal wash found in the high average level. The analysis of the influence of factors affecting the adoption and use nasal irrigation using structural equation modeling found monthly income, the media exposure about clearing the nose of media and interpersonal media affecting the behavior recognition of nasal wash was statistically significant 0.05 The attitude in the behavior using nasal irrigation, perceived benefits of using nasal wash, the perceived ease of the use of nasal wash, Belief of using of nasal wash and behavioral health factors affecting the behavior recognition nasal wash was statistically significant 0.05