Browsing by Author "Thanvarat Noanan"

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LOYALTY OF PRODUCTS AND SERVICES AND BUYING DECISION BEHAVIORS FOR PRODUCTS FROM DIRECT SALES BUSINESSES AMONG THE UPPER SOUTHERN CUSTOMERS

Thanvarat Noanan (Rajamangala University Of Technology Rattanakosin, 2019)

The purposes of this study were to compare satisfaction towards products of direct sales businesses among customers in the upper southern region, to investigate influencing factors of quality perceptions on products from ...