Factors Affecting To Decision Making For Elderly CareIn Huahin, Prachuapkhirikhan

Abstract

The objective of this research was to study factors affecting to decision making for elderly care in Hua Hin, Prachuapkhirikhan. The purpose of this study was a quantitative research. Questionnaires were used to collect data 400 persons. Data analysis was used to analyze descriptive statistics, frequency, percentage, mean and standard deviation. The result showed that the factors affecting the decision making for the elderly care, which family concerned about five factors. The first was the people factor, followed by the physical evidence factors, the price factor, the service process factor and the product factor, respectively.