| dc.description.abstract | The purposes of this research were to compare the satisfactions of students which has
different grade level ; and to study factors affecting student satisfaction to .occupation in the
establishment vocational certificate of student major retail business Panyapiwat Technological,
College. Conceptual framework is based on American Customer Satisfaction Index (ACSI)
Stratified random sampling technique was applied to select 482 split ratio
Follow class level and simple random sampling classified by vocational certificate grade 1 and
grade 3 152 to answer self - reported questionnaire. Data was analyzed by Principal Component
Analysis : PCA analysis consisted of Cronbach Alpha, Independent Sample t-test , test of
relationship between two groups, One Way Anova more than two groups and test research
hypothesis by Pearson Correlation.
Research findings revealed that : Sex and Age was different affected Perceived Quality of
Occupational Training, Loyalty to Occupational Training in the establishment at the differ
statistically significant, the different class affected to the Expectation to Occupational Training,
Perceived Quality of Ooccupational Training, Perceived Value of Occupational Training, Perceived
Value to Occupational Training, Satisfaction to the Service Received, Loyalty to Occupational
Training in the Establishment, the problems to service occupational training did not differ at the
statistically significant, the different establishment of occupational training affected Perceived
Quality of Occupational Training, Perceived Value of Occupational Training, Perceived to
Occupational Training, Satisfaction to the Service Received, Loyalty to Occupational Training in the
Establishment at the differ statistically significant, Working Period affected to Expectation to
Occupational Training, Perceived Quality of Occupational Training,
Perceived Value of Ooccupational Training, Perceived to Occupational Training, Satisfaction to the
Service Received, Loyalty to Occupational Training in the Establishment, the problems to service
Occupational Training at the differ statistically significant and result of hhypothesis testing findings
revealed that Customer Expectations has a positive effected to Perceived Quality, Perceived
Value, Customer Satisfaction, Perceived Quality has a positive effected to Perceived Value,
Customer Satisfaction, Perceived Value has a positive effected to Customer Satisfaction,
Image has a positive effected to Perceived Quality, Customer Satisfaction, Customer Satisfaction
has negative effected to Customer Complaints , Customer Satisfaction has a positive effected
to Customer Loyalty and Customer Loyalty has a positive effected to image that this is
based on American Customer Ssatisfaction Index (ACSI) | en_US |
