The Development of Website to Promote Dairy Products of Dairy Farms at Prachuap Khiri Khan Province using Food Menu with Infographic

Abstract

This research aims: 1) to develop the website to promote dairy products of dairy farms at Prachuap Khiri Khan province using milk food menu with Infographic. 2 ) to evaluate the performance of the website to promote dairy products of dairy farms. The instrument used in the research were: 1 ) The website 2) Infographics of milk food menu 3) Google analytics program for tracked visitors. The results showed that: 1) the website to promote dairy products of dairy farms at Prachuap Khiri Khan province using milk food menu with Infographic was Farmcowspran.com. Nine hundred infographics present them from the milk food menu. 2) to evaluate the performance of website performance using Track statistics users between 20 December 2018 to 19 April 2019 used Google analytics program were the visitors total of 890 people, the number of pages viewed 13, 278 sessions and the time for reading content on the website of 3:23 minutes. Moreover, the bounce rate of 0 .8 4 % . Consequently, the development of the website to promote dairy products of dairy farms at Prachuap Khiri Khan province using milk food menu with Infographic was an excellent performance.