Satisfaction of the Customer Using Services from an Environmentally Friendly Hotel Compared with Non - Environmentally Friendly Hotel in Prachuabkhirikhan Province
View/ Open
Date
2019Author
Tassanee Sintupijarn
Thanyanan Worasesthaphong
Metadata
Show full item recordAbstract
In the hospitality business, satisfaction index of service is at the heart of the business. That can
point out the level of satisfaction in the services, there is an important component that makes the level of
satisfaction of the users. Based on the conceptual framework of American Customer Satisfaction Index model
the level of satisfaction from an environmentally friendly hotel and users of non - environmentally friendly
hotel .The concept of satisfaction measurement can also tell the factors that affect the satisfaction of the
hotel services. The results in factors that significantly affected services consist of perceive quality, perceived
value and image of the hotel.