The synthesis of communication platform via video online to promote small and medium enterprise entrepreneur competence
Abstract
The purposes of this study were synthesis developing communication platform via online video
media to support small and medium enterprises entrepreneur. (2 ) to evaluate suitability of
communication platform via video online to promote small and medium enterprises entrepreneur
competence, the sample group was eight experts in Course and teaching technic, Mass communication,
Advertisement, Public relation, small and medium enterprises entrepreneur. The tools of research were
communication platform via video online and index of consistency form. The data collect by in depth
interview. The data was statistically analyze using percentage and index of consistency (IOC). The finding
were (1 ) the communication platform via online video media consists of key purpose, key role, key
function, unit of competence and element of competence. (2)The communication platform via online
video media consists of an e-mail account, planning a shooting instrument, making a film, editing a film,
public a video via social media. 3 ) The communication platform via video online was appropriate to
provide a communication platform via video online competence course to promote small and medium
enterprises entrepreneur competence.