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Perceived Value and Customer Loyalty of Inter Brand and Local Brand: Comparison Between Greyhound café and The Chocolate Factory
(Rajamangala University Of Technology Rattanakosin, 2016)
The purposes of this research were to determine factors affecting perceived value
and customer loyalty between an international brand and a local brand; and to evaluate
service satisfaction of the international brand ...
CUSTOMER SATISFACTION OF ONLINE COSMETICS PURCHASING VIA BEAUTICOOL.COM AND KONVY.COM
(Rajamangala University Of Technology Rattanakosin, 2018)
The purposes of this research were to compare level of customer satisfaction of
online cosmetics purchasing via Beauticool.com and Konvy.com and to determine factors
affecting customer satisfaction of those customers. ...