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Expectations and Loyalty of Mobile Banking Services : The Case Study of Mymo and Ktb Netbank in Prachuap Khiri Khan Province
(Rajamangala University Of Technology Rattanakosin, 2016)
The purposes of this research were to study factors that influence customer
satisfaction and customer loyalty of services provided in Mobile Banking of MYMO and KTB
Netbank; and to estimate satisfaction level of customers ...