The Development of Products Marketing Information System for the Small and Micro Community Enterprise at Nakhon Pathom Province

Abstract

Research on the development of products marketing information systems of community enterprises. Nakhon Pathom The system developed by the system consists of a website that displays all the information of all the enterprise community. An access system, System Administrator and ordering system to be the infrastructure of the storage market. Use information for sustainable employment. In this research, the samples used in this study were Banglane District Community Enterprise Group, Nakhon Pathom Province. Total of 30 community enterprises the instrument used for the evaluation was the sample of the representative sample and the expert. The data were analyzed by frequency and percentage. The results of the sample satisfaction evaluation. The system content, the benefits, and the implementation. In terms of privacy, the level of system design was moderate. Expert Satisfaction Survey found that content, system design, usability and implementation, and privacy were at a high level. Summary of the satisfaction of the representative sample and experts on marketing information system of community enterprises Nakhon Pathom Province is at a high level.